About this event
HEDW is proud to present Effective Data Storytelling: How to Drive Change with Brent Dykes.
The training includes 4 two-hour sessions on October 13, 2026 and October 15, 2026 (11am-1pm ET and 3pm-5pm ET both days).
Why Effective Data Storytelling: How to Drive Change?
When you discover meaningful insights, do you struggle to communicate them in a way that drives change? This course will help you turn your findings and insights into stories that land. The virtual four-session series (2 hours each) explores all three pillars of data storytelling: data, narrative, and visuals. It closes with end-to-end examples and tips for using AI in your data stories.
This series will be delivered by best-selling author and data storytelling expert Brent Dykes. You’ll learn how to find insights that matter to your audience, shape them into clear, compelling narratives, and design visuals that emphasize your key takeaways. Each session features practical frameworks, real-world examples, hands-on activities, and reference sheets you can put to work long after the course ends.
About the Author/Presenter
Brent Dykes has spent more than 15 years in the analytics industry, consulting with some of the world’s most recognized brands, such as Microsoft, Sony, Nike, Amazon, and Comcast. Brent is a regular Forbes contributor with more than 30 published articles on various data topics. After publishing two books on digital analytics, he is now excited to share his passion for numbers and narrative in his latest book, Effective Data Storytelling: How to Drive Change with Data, Narrative, and Visuals.